Benfield Fire Safety is a fire safety company based in Hampshire, UK. They came to Clarke Creative because they were having issues reaching the right clients and selling their services. After an in-depth meeting, we soon realised that we needed to look at their branding and marketing materials to help them, reach their perfect clients, and create more business.
We firstly changed the logo from one that looked like a fire retail shop to one fitting their company ethos. We also introduced some brand guidelines to bring all their marketing materials together, creating a coherent brand message, that looked more professional and appealing to their target audience; this included, stationery, folders, website, pop-up stand and social media graphics.
The client was very happy and has managed to increase their client base, winning more contracts and increasing profits, they have now had to hire more staff.